Crafting video content for YouTube shorts for a non-profit University
Project Summary
For Southern New Hampshire University’s YouTube channel, I created short-form video content from concept to execution. This included scriptwriting, SEO-led copy, and keyword research to improve discoverability, as well as on-brand recording and editing for YouTube Shorts. The result: clear, engaging videos designed to inform and attract prospective students.
YouTube video portfolio
What’s a capstone project, anyway? #shorts
Got the NSLS honor society invitation? Is NSLS worth it? #snhu
Like discounts? 🤑 Here’s how #SNHU students can download their ID card #shorts
AA vs AS: Choosing the right associate degree for your goals #shorts
3 popular note-taking apps for students 👩🎓🧑🏽🎓 #shorts
How to write essays in college: Tips from an A-student #shorts
As an online student, you can also get a physical student ID card!
Why YOU should advance from associate to bachelor's degree #shorts
What’s the difference between a full-time vs. part-time student @ SNHU? 🤔 #shorts
Sync calendar and Brightspace assignments! 🗓️ #snhu
3 note-taking apps for students you didn’t know you needed 👩🎓🧑🏽🎓 #shorts
The Pomodoro technique – a student's favorite tool to get things done #shorts
Is a general studies degree for you? #shorts
What is HUM-100 Perspectives in the Humanities course like? 📚🧠 #snhu
How to study when you don’t want to 🥲 #shorts
Distracted? Two FREE apps I use to focus as a student 💻 #shorts
I got an associate degree – and you’ve got some questions 🤓 #shorts
What’s SNHU's IT course (IT-100) like as an #snhu student? #shorts 💻
What is HIS-100 (Perspectives in History) course like as an SNHU student? #shorts
How long did it take to earn my associate degree online @ SNHU? 🤔 #shorts
Here’s how I get ready for a new term online as an SNHU student #shorts
Internships explained (and why you may want one to find your career path) ✨ #shorts
Project Details
Script writing
Keyword research
SEO copywriting
Video recording
Video editing
Content strategy
Brand alignment
Short-form format
Audience targeting
Idea generation